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Mexico has enormous influence over Central and South America economically and politically. With the number one industrial system in Mexico, Guadalajara deeply influences the other cities and regions a lot with its abundant economic resources.

With the experience of chosen as the first macro-bus and automated transfer bus fare collecting system in Guadalajara, Mexico, Based on this, eB Jalisco plans to provide the public transportation users with ease and well-being through building the system for the cities closed by and the whole countries in Central and South America.

As a businessman of automated fare collecting system for the public transportation, eB Jalisco offers vision with realization of sense of duty.

Current Public Transportation
1. No. of drivers/service route : 3 transportation cooperatives, 1 government operated cooperative /155 routes
2. No. of Buses : Approximately 4,000 buses (3 transportation cooperatives: 3,700, government operated: 300)
3. No. of people using bus : 1,350 thousands (Daily)
4. Type of bus
   - General Bus: 10 buses operating in total
   - Trolley Bus: Operated by electricity and operate on the road just like the general buses ( 1 route)
   - Bending Bus(BRT): Bus that goes rounds only on the central road (41)
Purpose of system introduction
1. Improvement of life quality for macro-bus system users and citizens of Guadalajara metropolitan area
   - Provide convenience in rushhour and general leisure hours by having exclusive way for the bending bus
   - Support the common people economically by providing transfer discount to the card using passengers
   - Improve the well-being of the citizens including accessibility, speed, and easiness by providing cutting-edge bus stop
facility.
2. Ensure the efficiency of summing system and operating transparency through automated fare collecting system
   - Provide real time public transporation usage rate data by using very detailed adjustment system
   - Derive transparency in earning structure by providing accurate present condition of service to the city government,
managing orderer, and transportation company
   - Provide fundamental base for the decision making of city government on public transportation policy
3. Advanced bus operating management
   - Making per bus profitablitiy and cost analysys possible by accurately manageing daily bus operation
   - Prevent the drivers’ volutariness in driving by using real time bus service data
   - Help development of new servicing route by using servicing data scientifically
Composition of the system
Entry/Exit Validator for BusesDiver's Console for BusesIntelligent Fare Collection Validator(IFCV)CameraRF-baed Turnstile GateUnmanned Load Value MachineADVR-7000Voice announcement system
smart cardserverLED
1. Bus system : Drivers’ terminal(103), United fare collector(Card/Cash: 103), passenger counting sensor(103Set)
2. Bus stop system : Gate for entrance/exit(270), CCVM(Sales of card and recharger: 62), Summing system(30), Customer response center(5)
3. Center system : Transportation card recharger, change of identity/refund system, issuance system, recharging system, fare adjustment system
4. Others(Transportation card) : Transportation card(General, Discount, Free of charge; 3 types, Supply 340 thousands cards)
5. Bus stop operation : 27 stops on the central road, Operationi of 2 transfer bus sheds